Get a Second Life, Aviva USA Tells Agents
June 17, 2008
Insurance and annuity agents who don’t win real junkets to tropical islands may be able to send their avatars to a virtual island instead, according to a report in Obesity, Fitness & Wellness Week.
Aviva USA, part of Aviva plc, the world’s fifth-largest insurance group, is inviting current and prospective agents to the company's “private island” in the Internet-based virtual world, Second Life.
"Aviva understands that innovation and technology create competitive advantage," said Tom Godlasky, Aviva USA's president and CEO.
Visit to Aviva’s island are free but by invitation only; life insurance and annuity agents can call 800-801-1486 (Option 1, Extension 2396) to request an invitation. Agents must download software and create an avatar at secondlife.com to participate in Second Life.
"Second Life provides Aviva with a rich environment for connecting with agents," said Mark Heitz, president of sales and distribution for Aviva USA. "Aviva's product innovations are aided by technology, and we think an island in Second Life is one way to use technology to help agents learn about Aviva and our products."
Aviva's Second Life property will be exhibited at the Million Dollar Round Table annual meeting in Toronto June 22-26, 2008.
In April 2008, Second Life had nearly 14 million "residents." Since 2003, Second Life has seen investment from consumer and technology companies, including IBM, as a medium for training, meetings and corporate presentations.
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